REPORT BACK ON 2nd HOSPITALITY CONFERENCE
The opening of the 2nd Hospitality & Tourism Conference was done by: Miss. Tembeka Mhlekwa
Strategic Executive Director for Economic Development- City of Tshwane Metropolitan Municipality.
We can report that we had another successful Hospitality Conference behind us.
I can not believe we are nearly through another year. We started to compile new information and
preparing for the 3rd conference as we have our fixed dates: 24, 25th & 26th October 2008
Micha & Jan our two willing
and able chefs We made fantastic new friends and network with great establishment owners. Our guest speakers were well informed and of excellent quality. All topics were relevant to our industry. We had a fun filled evening with a live show and a well-prepared dinner. We were blessed with the best weather on Saturday evening having our Safari walk in the Pretoria Zoo ending off with a braai. We said our good-byes on Sunday after lunch. To all delegates whom attended a word of thanks, if it were not for your participation there would have been nothing.
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I found many establishments with the same name. Not necessary in the same area. Not a good situation to be in if a registered establishment or company take the matter to court. We are going to provide you with information on a continuous basis regarding topics effecting us. We will start with a contribution from Adv. Louis Nel.
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PROTECT YOUR BUSINESS NAME – PROTECT YOUR BRAND.
It is great fun brainstorming a new idea, be it over a couple of beers in the pub, over lunch or on the golf course. Quickly thoughts are jotted down, a seed it sown and off we go – a new business is born!
Sorry chaps, but the idea is only 1% (if that) of the end product. When we start a new business concept, we need to take one step back, decide why we are doing it, what the long-term objective is and how we are going to get there. I like to refer to it as a jigsaw and for a jigsaw to be complete, all the pieces must be there – if one piece is missing, however small, the product is incomplete.
The ultimate aim for any businesses should be to build a brand, which you can sell in due course. The brand includes inter alia your business name, trademarks (name, buy-line, get-up), copyright, domain name (These collectively constitute your intellectual property) and business contracts (which should ALWAYS be recorded in writing and signed by BOTH parties).
Success starts on day one and a solid foundation is required. So, before you rush off to the advertising agency and the printer with the nice name and logo you and your mates have conjured up.
Firstly, KEEP THE IDEA TO YOURSELF! An idea cannot be patented and is not protected (as such) by copyright AND, any protection you may have had, will be eroded by verbalizing the concept to all and sundry. This includes not only the detail of your concept but also the name and logo.
Secondly, you, your mates (‘Yes’, your friends too!) and anyone you deal with MUST sign a CONFIDENTIALITY AND NON-DISCLOSURE AGREEMENT (‘CNDA’). This will protect not only the concept, but also all the time, effort and money you are going to put into your venture trying to get it off the ground. Bear one thing in mind: Money changes people! Most people like doing business with friends: make sure you separate your friendship and your business relationship – that way both will stay intact.
Thirdly, decide what kind of ENTITY you want to house this new venture in and, where required, REGISTER it. You can choose to be a sole trader, a partnership (a joint venture is essentially the same thing), a trading trust, a close corporation or a company. We will discuss the detail and pros/cons of each format in a later article, but for it is important to note that:
The latter three need to be registered (see below)
It is imperative that you have a (written and signed!) consensual agreement that will govern the relationship between the parties, i.e. a partnership agreement, a trust deed, an association agreement (for c.c.) or a shareholders agreement (company)
You must NOT work on TRUST ALONE – it is one of the quickest ways of destroying a good idea and/or a friendship.
by Adv. Louis Nel - Guest Speaker at CACCT Conference 2007
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A true story from one of our establishment owners.
The manager, a lady is very innocent and naïve.
A man phoned requesting two rooms four persons. We will be able to accommodate you, she said. We are swingers, the man replied is that OK. Sorry sir, we do not have four swings only two in the garden.
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FROM MY TABLE TO YOURS
Cheddar Creamed Eggs on Toast.
Serve: 4 Persons
1 1/2 cups strong cheddar cheese
1 1/2 cups milk
6 hard boiled eggs (sliced)
4 slices bacon
3+ tbsp. flour
1 med. chopped onion
Method:
Brown bacon and reserve. Drain most of bacon fat
from frying pan. Sauté onion in remaining drippings.
Combine cheese and flour; add to onions in frying pan.
Add milk stir on medium heat until mixture thickens.
Fold in eggs and crumbled bacon. Serve on toast.
November 2007
Thank you for browsing through our Newsletter.
Tourism is seen as an opportunity to create more jobs. I don’t think we can say it can be seen as sustainable, due to the crime. Guests don’t always take note if they do get warned on their behavior and movement. Quite often they see the warning as a discrimination remark or us being paranoid. We in the tourism industry should let our views and voice is heard. Crime affects our business if we do not speak out. On this note we would like to draw your attention to review your insurance cover. B&B Sure provide all members of CACCT. with a 15% and another 5% discount if you are graded. Choosing the wrong cover can not only damage your bisniness but can be the cause of you closing down.
BE AWARE
Quite often we are to eager receiving new bookings. Be aware
a number of bookings coming through are from the same source. Names will differ but the request will always read the same. You will be asked to provide your rates in British Pounds, Dollars or Euro. Don't reply on any of these requests, as this is a big scam. Think twice before you reply anything on your letterhead. Rather loose out on a so-called potential booking then losing out completely.
COMPETITION!
ENTER OUR COMPETITION ON www.cacct.co.za AND WIN.
JOIN CACCT TODAY AND STAND A CHANGE WIN YOUR ANNUAL SUBSCRIPTION BACK.
Share your hospitality experience with us, good or bad. We can learn from one-another and not compete against each other. Send to Info@cacct.co.za
2008 Hospitality Conference
If your interested in attending the 2008 Hospitality conference
please send your contact details to Info@cacct.co.za.
